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Color turns receivables into revenue
Create professional-quality marketing materials
in-house with HP’s high-performance color printers.
• Make a colorful, lasting impression. According
to a recent study, nearly 80% of consumers say
they’re more likely to read yers, postcards,
newsletters, and brochures that contain full
color.
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With HP’s latest color printers, it’s
easier and more aordable than ever to print
professional-quality color postcards, yers, and
other materials without leaving the oce.
• Take control of your marketing budget. Printing
in-house with HP color lets you print what you
want, when you want. You can quickly personalize
materials for dierent audiences, take advantage
of spur-of-the-moment marketing opportunities,
or print small runs without paying costly fees.
Get help creating your own marketing materials,
by visiting www.hp.com/sbso/expert
HP Printing and Imaging Solutions for
business
Work smarter and improve your productivity with HP’s
innovative Print and Image solutions for enterprise
businesses.
• HP ePrint.
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Now you can print from your
smartphone or tablet from virtually anywhere
with HP ePrint.
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HP’s ePrint solutions include
a wide selection of HP ePrint enabled printers,
HP ePrint Enterprise for printing to a company’s
safeguard network, and printing to 1000’s of
public print locations.
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Get more information at
www.hp.com/go/mobile-printing-solutions
• HP Open Extensibility Platform (OXP). Integrate
your business-specic applications across your
entire eet with HP OXP, which unites your
workgroup print/image environment while giving
users access to a single intuitive interface.
• HP FutureSmart. Upgrade, manage, and extend
your eet with this robust rmware solution,
which gives you access to new features—such as
workow and security enhancements—without
purchasing new hardware.
• HP Enterprise ow MFPs. Turn information into
action with the advanced capture and routing
capabilities HP Enterprise ow MFPs. Combining
the convenience of existing MFP functionality
with cutting-edge features like HP EveryPage
ultrasonic double-feed detection, pull-out
keyboards and high-capacity document feeders,
ow MFPs help accelerate business processes,
advancing the way you work.
Read more about HP’s innovative print solutions
on page 42 of this guide or go to
www.hp.com/go/printsolutions
HP Trade-in program
Turn in your old products and get paid the fair
market value for your aging technology with the
HP Trade-in program. The program spans every
technology category and brand, and rewards you
for keeping your equipment up to date.
See page 48 for more information.
HP Care Pack Services and eSupport
HP helps you stay on top of your technology
investments with a customer-friendly portfolio of
service and support oerings.
• HP Care Pack Services. Reduce printer downtime
with these easy-to-buy, easy-to-use packages.
Contact your HP reseller partner, or visit
www.hp.com/hps/carepack for details
• eSupport. Resolve problems quickly and help
lower support costs with our easy-to-use
eSupport web-based services. Visit our support
and driver center online at
www.hp.com/sbso/bussupport for details
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InfoTrends, “Using Color Eectively in
Print” white paper, October 2011.
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HP Imaging and Printing Security Center
must be purchased separately.
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Based on an HP assessment of printer
manufacturer security oerings in
market as of November 1, 2011
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Requires an Internet connection to
HP web-enabled printer and HP ePrint
account registration (for a list of eligible
printers, supported documents and
image types and other HP ePrint details,
see www.hp.com/go/eprintcenter).
Mobile devices require Internet
connection and email capability. May
require wireless access point. Separately
purchased data plans or usage fees may
apply. Print times and connection speeds
may vary. Some HP LaserJet printers
may require rmware upgrades.
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Use of HP ePrint at HP Public Print
locations requires Internet- and email-
capable smartphone or tablet with
separately purchased wireless Internet
service, and HP ePrint or HP ePrint
software. Availability and cost of
printing varies by location. Visit
www.hp.com/go/eprintmobile to view
the list of applicable smartphone and
tablet operating systems.
Why HP
The benets of choosing
HP products