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REVIEWER’S GUIDE
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Company Backgrounder
M-Audio, Inc (formerly Midiman Inc.) was founded in 1988 with the goal of of-
fering complete audio solutions to meet the needs of recording artists, audio profes-
sionals, and consumers. To achieve this goal, the company leverages cutting-edge,
high-quality technology, offering features and pricing that are accessible to musi-
cians, audio professionals, and consumers. That strategy is on track: Sales in Janu-
ary 2002 grew 109 percent compared with the same period one year earlier.
In December 2001, M-Audio launched its consumer division, bringing pro-quality
audio products to the consumer. The consumer division was established to leverage
M-Audio’s professional audio technology in order to make the highest-quality con-
sumer audio products, and to establish M-Audio as the premier and preferred sup-
plier of innovative audio products to the consumer.
While much of M-Audio’s early growth resulted from the development and sales of
its computer sound cards, it is the integration of software and hardware that has
powered M-Audio’s transition from an audio and MIDI (Musical Instrument Digital
Interface) products company to a provider of complete solutions with significant
influence in the industry.
M-Audio has created several programs to support new and emerging artists. The M-
Powered Artists program sponsors both known and unknown artists, providing
wider recognition for their musical contributions. M-Audio also created MORE,
(M-Audio Outreach Recording Ensemble), a program designed to teach music and
music technology to abused and underprivileged young people.
In addition to its U.S. headquarters, M-Audio maintains ongoing operations in Can-
ada, the United Kingdom, Germany, France, and Japan.