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The DocuColor 2045 and 2060 now allow consumers of print to have high quality colour
work printed cost effectively on short runs – anywhere from a one-off up to 2,000
copies. You no longer have to buy long print runs to drive unit costs down.
Because a digital press prints each page differently, you can even print one book at-a-
time in a single print run.
Examples of applications now possible with digital printing include:
•Short run books
• Limited run video covers and CD labels and jewel case inserts
• Business cards
• Conference, trade show or seminar publications
•Test marketing material
•Brochures
•Newsletters
• Annual reports for small companies or review copies for the board
•Proposals
•Market research reports, survey reports, environmental impact reports
•Menus, invitations and greeting cards
With digital colour printing you can now print exactly the quantity you require, not the
quantity your printer wants you to buy.
Just-in-time printing
The just-in-time manufacturing process has revolutionised many industries, such as the
personal computer, whitegoods, brown goods and car industries. It reduces inventory and
eliminates wastage, leading to cost savings and improvements in productivity. Print buyers
want to share the same advantages, and digital printing delivers on these benefits.
The DocuColor 2045 and 2060 have markedly reduced prepress requirements, especially
in comparison with both DI and traditional offset presses (which require lengthy make-
ready work) as well as most other digital colour presses. This means that work can be
turned around very quickly – within the day, hours or even minutes. No other printing
technology can match the turnaround time of a digital press.
Combine the quick turnaround time with the short run economics of digital print means
that you can print on demand only what you require. Files can be stored electronically,
eliminating the need to store and retrieve paper documents. This significantly reduces
non-print costs associated with the storage, wastage and distribution of out-of-date
documents. Studies show that 30-50% of all printed material is thrown out unused.
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